Monte Carlo Cars The First generation 1970
The Monte Carlo Cars was originally created as Chevrolet's counterpart to the then new G-body Pontiac Grand Prix, which had been introduced for model year 1969. For the 1968 model year, GM had instituted a split-wheelbase policy for its A-body intermediate cars: 112 in (2845 mm) for two-door models, 116 in (2946 mm) for sedans and station wagons. The Grand Prix was a two-door coupe riding a special 118 in (2997 mm) version of the A-platform (known as the "G-body "). Rather than add the extra length within the body to increase passenger space (as was customary on sedans) the G-body (also known as the A-body Special) spliced the extra length between the firewall and the front wheels, creating an unusually long hood. The look was very successful, and the new Grand Prix greatly outsold its larger, B-body predecessor despite higher prices.
The Monte Carlo Cars was conceived by Elliot M. (Pete) Estes, general manager of Chevrolet, and Chevrolet's chief stylist, Dave Holls. They modeled the styling on the contemporary Cadillac Eldorado, although much of the body and structure were shared with the Chevrolet Chevelle (firewall, windshield, decklid, and rear window were the same). New exterior styling featured concealed windshield wipers.
A mid-1990s article in the magazine Chevrolet High Performance stated that the first generation Monte Carlo was known to Chevrolet management under the working name Concours (a usual practice was that all Chevrolet model development names started with a "C"). At one point, the proposal called for a formal coupe, sedan, and convertible. It has been noted that the sedan resembled a full-size Oldsmobile 98 prior to the use of the GM G platform with at least one photo showing the pull-up door handles that would be introduced on the 1970 1/2 Camaro and 1971 Vega and full-sized Chevys, but not appear on Monte Carlos until the second-generation model debuted in 1973.
Though The Monte Carlo Cars was developed at Chevrolet under the leadership of Pete Estes, it was formally introduced in September, 1969 by John Z. DeLorean, who succeeded Estes as Chevrolet's general manager earlier in the year after previously heading the Pontiac division, where he led the development of the similar-bodied 1969 Grand Prix introduced the previous model year.
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